1. Photos and Video
Buyers want to see several angles that clearly show the condition of your equipment. Upload your best images. There is no limit to how many pictures you can post.
If you are selling a vehicle, a short 60-second video showcasing its features can help it sell faster. Be sure to cover the license plate before posting.
Video is also helpful when selling mechanical equipment because it allows you to show that the item is working properly.
Bonus photo tip: Clean the equipment before taking pictures. Remove any clutter or items that are not related to the equipment. A clean, simple photo helps the buyer focus on what you are selling.
2. Description
A detailed description of your item and its benefits helps buyers make a confident purchasing decision.
Our form will ask you important questions, including:
- Manufacture date
- Condition of the equipment
- Brand
- Reason for selling
- Size
- Weight
- Price
We use your answers to help create the ad.
3. Pricing
What you originally paid for your equipment when it was new does not determine what it will sell for on the used market.
Used equipment buyers are looking for fair market value, not the original purchase price. Be realistic about what similar used items are actually selling for today. If the price is too high, buyers will usually move on. A fair, practical price gives your equipment a much better chance of selling.
The best way to determine a fair price is to compare your equipment with items that have already sold.
Pricing tip: Include shipping whenever possible. This really works.
Take some time to estimate packaging and shipping costs. It does not have to be exact. Then include that amount in your price. This makes it easier for the buyer to make a purchasing decision.
